Genius AI

Pet Food

Excellence backed by Nature and Science

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Scientific studies published

100%

Made in our Kitchen, with high-quality ingredients

80+

Countries worldwide

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Your personalized nutrition plan, made easy

Three quick steps to a feeding plan built around your pet and their unique needs.
Tabby cat resting on a sofa
STEP 1

Let’s meet your pet

Describe your pet and his special needs
A dog and a cat eating kibble from their bowls
STEP 2

Select their favorite food

Choose among the recommended options, based on his unique needs
Happy golden retriever in a park
STEP 3

Get their nutrition plan

Discover how much to feed per day
Real stories from pet parents

More than 10M Happy Pets

  • Video

    Meet Da Vinci

    Da Vinci developed urinary stones when he was 10 months old. It was a very painful experience, but after receiving proper veterinary care and following a clinical diet for a period of time, his veterinarian recommended N&D Quinoa Urinary as his maintenance food.

    Since switching to this diet, Da Vinci has never experienced any urinary problems again.
  • Video

    Meet Mira

    When Mira was ready to move on from puppy food, a search for a premium recipe made with high-quality ingredients to support her growing needs began.

    She's on N&D Pumpkin Wild Boar & Apple, and it was love at first bite! Years later, Mira still celebrates every mealtime with the same happy dance whenever her food bag opens.
  • Video

    Meet Ayo

    Before Farmina, Ayo's coat was dull and lackluster, and he needed endless supplements just to look his best. His digestion, weight, and appetite were also constantly out of balance.

    That changed when he switched to eating N&D Brown. His coat developed a naturally radiant shine, his digestion stabilized, and he began building healthy muscle, helping him achieve peak condition.
  • Video

    Meet Lea

    Found abandoned in the rain at just four months old, Lea was the last of her litter to be adopted because of outdated superstitions about black cats. Luckily, she found a loving family and a big brother to annoy daily!

    After growing up on N&D Ocean Kitten, she now on N&D Ocean Neutered. Today, Lea is thriving, fit, and fabulous!
  • Video

    Meet Timmy

    With the help of a Farmina Pet Nutritionist, Timmy found a Farmina formula to keep him feeling full longer between mealtimes!
  • Video

    Meet Aspen

    Aspen's an energetic Dutch Shepherd who lives life on three legs. As a tripod, her weight is extremely important and her pet parent finds that Farmina's formulas offer the weight support needed to keep her healthy and doing all of her favorite activities.
  • Video

    Meet Whiskey

    Whiskey's an orange cat who loves to play with his sister and cuddle with his pawrents! Unfortunately, Whiskey has a chicken allergy and found it difficult to find a meal that gives him the energy he needs to do all the things he loves until he found his new favorite food - N&D Ocean!
  • Video

    Meet Milo

    Milo has big feelings, sensitive skin, and a love for mealtime! After trial and error and a few vet visits, he was able to find a Farmina diet that meets his needs and supports his skin and coat.
  • Video

    Meet Penny

    Penny LOVES her food, so mealtime is always a big deal in our house! She’s a playful girl with a big appetite, and there’s nothing she loves more than a full bowl. We’ve been mixing Farmina wet and dry food for her, and she’s been loving it! It’s a great way to give her a little variety, and she gets so excited every time we put her bowl down. Safe to say, she’s a happy girl!
  • Meet Pepper

    Pepper has always been a picky eater, but she’s loved Farmina since she was a puppy, starting with N&D Pumpkin Lamb Puppy. When she began experiencing adverse food reactions, we switched her to N&D Quinoa Skin & Coat Venison, and she’s been doing great ever since! Treat options were always limited, so we were especially excited when Farmina introduced their Dental Treats, giving Pepper something she loves that also supports her skin, coat, and dental health. We couldn’t be happier with Farmina and the care and support they provide!
  • Meet Tula

    When Tula was a puppy, I struggled with finding a food that she had solid stools on. We tried many different brands and formulas, and everything resulted in a puppy with an unhappy tummy. Finally, I decided to drive an hour away to the closest store that carried Farmina, and it immediately solved all of our problems. She was happy, she loved her food, her tummy wasn't constantly making gurgling noises, and we had small, firm stool quality. Since then, I have only found one other food brand that she can maintain on well. We excitedly made the switch back to Farmina in May 2023 and I have been just as impressed as before. Not only is stool quality great and consistent, but we get compliments constantly about how soft her coat is, especially for a heeler, her breath smells better, and I am happy knowing my little "jumping bean" has some added joint support and quality nutrition.
  • Meet Peaches

    Peaches is picky, so her being demanding when it comes to mealtimes because she loves the Pumpkin Quail kibble is kind of funny and amazing at the same time. I have to put her dish down first because she will dive right into her brothers' bowls otherwise, because she is the queen bee (so she thinks.)
    When I first brought her home, she was super skittish and hid under the loveseat any time anyone moved; she picked at food and was underweight at less than 7 pounds. Since introducing her to Farmina, however, she no longer picks at her food, and has put on a little weight (even though she is still small.)
  • Meet Mark

    Mark is always up for trying a new treat, and lately he’s been loving the N&D Quinoa Skin & Coat Dental Chews! A friend recommended them, so we had to give them a try, and so far, they seem to be doing the trick! Plus, they’re easy to take on the go, which makes them perfect for a little bribery when Mark needs some extra motivation.
  • Meet Remiel

    Remiel - or Remi for short - has both seasonal allergies and a chicken allergy, and finding a food he could eat was only half of the problem. Finding a chicken-free food that he liked was the problem. After a time, he got bored of his previous food, and I was researching like crazy to find alternatives. I needed a food that he AND his siblings would eat, and Farmina was that food!

    After having a fish diet for over a year, Remi and his sibs were ready for a change, and Farmina's Pumpkin Quail was the best option I could find. After all, before he was diagnosed with an allergy, he was being fed the standard chicken formula at the shelter. I figure quail was novel enough he wouldn't react, but close to chicken enough in taste that he would enjoy it, and it's been a huge success since I started them on it. Last month I tried the Pumpkin Venison and that was a big hit too, so I figure I will switch between the two in order to ensure they have some variety and don't get bored.
  • Meet Wilson

    Wilson is an N&D Pumpkin Lamb & Blueberry lover through and through! He never leaves a crumb behind and even tries to sneak a bite of his brother’s food once he’s finished his own. He’s an incredibly active boy, so finding a food that supports his energy levels and active lifestyle has always been important to us. N&D has been a fantastic fit for him, and judging by how excited he gets at mealtime, he couldn’t agree more!
  • Meet Brody

    Brody has been dealing with weight issues since he was a young pup. He has his appetite and overall size for a Beagle but the frame of a Australian cattle dog, things are a bit complicated. Brody and his appetite have gotten him into trouble, sometimes telling a little white lie to get an extra meal for the day. I struggled over the years trying to get the extra weight off and knew it would become a serious issue as he aged. Ever since switching to Farmina Weight Management he has lost about 15lbs and it's stayed off. It was important to me to extend his life in any way that I could so I knew I had to get serious about his weight loss journey. I can confidently say he's in the best shape at the age of 12 loving life!
  • Meet Lady

    Like all of my kitties, Lady really enjoys her Pumpkin Quail kibble, which I'm really happy about as she can be a bit finicky. She turns her nose up at wet food, and has turned her nose up at other brands of kibble, but she is waiting for me at the door every morning and evening for her Farmina.
  • Meet Magnus

    Magnus is the most assertive of the kitties, but he has a little voice. He starts up the chant for food as soon as he sees me come into the kitchen, and is hard-pressed to wait his turn when it comes to putting down his bowl. He will also return to the bowl if it's left down and lick it over and over because he loves the food that much.

    Before Farmina, Magnus was slightly heavier than he should be, but he has since slimmed down to his ideal weight, thanks to having food that meets his dietary needs and isn't full of fillers. He isn't a picky eater, unlike his siblings, but I'm happy I can feed him good quality food that meets his needs that he loves.
  • Meet Jax

    One of my cats has a chicken allergy, and he wouldn't touch the prescription food his vet recommended. As my kitties play muscial bowls, I had to find an option that was chicken-free but they would all like - not an easy task! Searching for food that was good quality, chicken-free, and that they would all like brought me to Farmina. The high quality ingredients, transparency in sourcing, and availability of nutritional support were all major factors in trying it. The fact that all six of my kitties LOVE it is why I am a diehard customer.

    While there is a Weight Management formula available, I wanted Jax to be able to eat the same food his siblings were eating, and with the help of one of Farmina's Pet Health Coaches who created a nutrition plan just for him, he has lost over 2 lbs. He isn't gobbling his food down and then throwing it up again like he has before I switched them all to Farmina either; he takes his time eating, and hasn't thrown up once.

    I love that Farmina offers so many options that aren't fish for kitties with allergies, and I recommend it to all of my friends.
  • Meet Willow

    Willow loves her Farmina, she has tried every protein. We rotate between all the formulas.
  • Meet Milo

    We tried so many different foods before switching to Farmina. All of the other foods made his eyes discharge, and caused his skin to be very flaky. After switching to Farmina his eyes cleared up and his fur has been so soft (it's like he has puppy fur at 6 years of age)!
  • Meet Tansy

    Tansy is my easy pet. She prefers a diet without chicken or white rice, as those flare up some itching in her paws, but other than that, she does just fine on anything I've put her on in her life. Switching her to Farmina has made me realize that "just fine" wasn't "thriving."

    She has gained so much energy that it is almost like having a puppy again! She's gotten more playful, more energetic, jumps around more, runs more, and tries to keep up with my roommate's whippet puppy in laps around the yard. It's so fun to see her genuinely thriving and being in such great condition.

    The only downside is that she loves her food so much that I have had to invest in Vittles Vaults to keep her out of her food. Every other food container has failed us in being air-tight and dog proof.
  • Meet Pixie

    Pixie is one of the pickiest eaters in the world. She prefers kibble over wet food, but will only eat 1/2 cup per day. Finding a kibble that was nutrient dense enough that she was getting a balanced diet off of only 1/2 cup that didn't cause her to vomit after every meal has been an adventure her entire life. When we made the switch to Farmina, I had actually run completely out of her old food and really didn't want to spend the money on another bag just to transition her unless I had to. To my surprise, I did a cold turkey switch to the digestion formula and she didn't have a single negative side effect. Plus she loves it so much, I am certain she would eat an entire bag of it in one sitting if given the opportunity.

    The added bonus is that her haircoat has never been better, either. Having a long haired cat that is extremely animated, I always assumed that mats on her chin and neck were just part of the deal. I would need to brush or cut one out probably once a week for her entire life, of various sizes. Since starting on Farmina, I have not had to deal with a single mat in her coat. I never would have thought that a food would help her this much!
  • Meet Arya

    Arya loved her Ocean N&D but recently she had an allergic reaction (non food related) and we switched her food to the skin and coat line to help her while we work to find out what she could be allergic to. I love that the skin and coat line has a variety of protein options so I could get one that I knew my pet would like. I can already see improvement in her behavior and the places where she had scratched and scabbed are healing so nicely. Arya has always been a picky wet food eater and I love that Farmina makes a product that she loves to eat but also gives her all the things she needs to stay happy and healthy.
  • Meet Willamina

    Willamina has a very discerning palate. She knows what I feed her is also god for her.
  • Meet Olive

    When I first brought Olive home, I noticed she has overly long canines, and she wouldn't eat kibble. I thought that she couldn't, and so was feeding her wet food only. It wasn't until I brought home the first bag of Farmina that I realized she could eat kibble - because she was gobbling it down with happy little growls and snarls (you know the sound - it's super cute and scary all at the same time.)
    Since then, she happily waits on her cat tree for her meal every morning and evening, and I have noticed that her fur is thicker and softer, and she is happier all around.

Join the Farmina Genius Club

From personalized nutrition guidance to exclusive member benefits, we’re here to support you at every stage of your pet parenting journey.

Welcome Discounts

Up to 25% off your first purchase, up to 50% on puppy & kitten lines, and 30% off your second puppy/kitten order.

Genius Rewards

Exclusive discounts on every purchase, seasonal N&D/Vetlife promos, and a free bag every 12 purchases (12+1 Formula).

Expert Support 24/7

Direct access to Farmina’s Consultancy Service for personalized guidance and 24/7 instant help via Genius AI ChatBot.

Your Dynamic Meal Plan

A tailored, evolving nutritional program regularly updated to perfectly match your pet's changing needs.
Our Partners

Are you a pet care professional?

Discover the exclusive benefits reserved for you and your customers.

Veterinary

Support your patients with dedicated nutritional support, clinical nutrition, and professional tools. Additional patient benefits with exclusive discounts.

Groomers

Enhance your services and revenue stream with new dedicated products and pet care services. Offer your customers the added value of exclusive offers and tailored nutrition recommendations.

Breeder

Support the growth of your pets with nutritional solutions and services designed for their well-being from the very first days of life. Offer new pet parents exclusive discounts and access to personalized nutrition.

Genius Center

A program built to increase the business of your independent pet store. Grow your customer base and strengthen customer loyalty with exclusive promotions and personalized nutrition programs that keep pet parents coming back.